Looking with fresh eyes at your online presence

Website marketing for virtual assistants – on page effectiveness! Seth Godin’s break through book was called “The Big Red Fez” – this was perhaps the first of thousands (possibly millions by now?) of online marketing books, but the lesson it teaches is one of such simplicity that it remains a universal truth. The premise is […]
Finding blog content

Virtual Assistant Blogging A recent survey by Hubspot showed that companies who increased blogging from 3-5 posts/month to 6-8 posts/month saw their leads almost double. But how do you create fresh content which is of interest to your target market?
My original virtual assistant marketing plan
Time to ditch those boring stock photos!

Using photography to promote your virtual assistant business? You can’t have failed to notice the rise in visual content marketing across all social media platforms, from photos and infographics to video. The value that visual marketing can bring is vast and by not using visual content you could be giving your competitors the advantage. Still not convinced? […]
Twitter – the insider tricks!

Okay – so in this post we have a vision of Twitter as a High Street with lots of shoppers and traders buzzing… And you as a VA are one of those traders. So how do you solve the most common problems? Are you getting enough footfall traffic through your store? Are the people browsing […]
PA Expo

PA Expo – Liverpool Nov 2016 – Lazy Mare’s Guide To Marketing Your VA Business The lazy mare’s guide to marketing PA EXpo Nov 2016 from Caroline Wylie Great to see some of you today at PA Expo in Liverpool, as promised here are the resources for my session which I said I’d pop up […]
Start podcasting – Learn how to podcast as a virtual assistant
Podcasting for virtual assistants 1. What Is a Podcast? A podcast is an audio file that’s made available on the Internet for anyone to listen to or to pay to download. Podcasts exist for everything from sermons to short stories, music to mad rantings. Anyone with a Web page can create a podcast, becoming one […]
Exhibitions & Fairs – what does a virtual assistant need?
We’ve had a few posts on the SVA Forum recently asking for a definitive list of what you will need when exhibiting at a fair or show. For Display and attracting people to your stall: Pop up banner Flyers Laptop Plasma screen A large bowl of sweets – clear plastic picnic ware is unbreakable for […]
Twitter – join the conversation
Twitter for Virtual Assistants Virtual assistants have realised that if they want to target online clients, they need to speak to them via social media… and of course, that includes Twitter. It’s been dismissed as a waste of time, wittering about cheese sandwiches and what you had for lunch. Advocates defend it saying they get […]
SVA Premier: The VA Course for UK Virtual Assistants

Virtual Assistant Course – Virtual Assistant Training Since 2009 we’ve run the SVA Premier programme to help VAs who want to fast forward their business by getting access to commercially sensitive or insider information. Initially we developed this as online webcasts and password protected blogs, but five years on, we’d covered most subjects and it […]