SVA Premier: January 2013 LinkedIn Cheatsheet
LinkedIn is a great way of connecting with people who already know your work – it’s ideal for newbie VAs who maybe don’t have a large network of clients or leads yet. Or perhaps your LinkedIn page is looking a little tired and unloved? They’ve recently revamped it to include much more functionality and pizzazz […]
SVA Premier: Creating content for your newsletter/blog
Writing is an essential skill to market your VA business – whether it’s writing sales letters, posting blogs or sending newsletters, they all drive business to your door. But what if you are (like me!!) rated creatively poor? Or maybe your brain is just frazzled from 4 hours non-stop audio typing?
SVA Premier October 2012: The Lazy Mare’s Guide To Marketing
This month’s SVA Premier is The Lazy Mare’s Guide To Marketing as featured in the SVA Big Meet. Additionally, if you have any specific questions you’d like to ask about the process used, please comment below and I’ll answer them. Finally there’s a book recommendation: Get Clients Now by CJ Hayden
SVA Premier: May 2012 Peer Review
A lesson learned: Back when I started my VA business, I had business cards printed – they looked great…except in my excitement of getting them, I’d failed to spot a typo on the address! An expensive mistake – and an obvious one. But what about the typos and glitches you don’t realise are there?
SVA Premier: “Productise” your business!
So you have a full roster of clients, no more time to sell… But you still want to make more money? Or perhaps you want to cut down the number of hours you actually work without taking a salary cut? Fear no more – we have the answer: Passive income!
SVA Premier: Working remotely with clients
Interestingly one of the questions I got asked most whilst doing my pre-maternity training sessions was how to work with clients remotely – what software could you use, how would they work with someone who didn’t have an online diary, what did they need to ask the client before starting work so they didn’t need […]
SVA Premier: Write your Marketing Plan for 2012 NOW!
It’s that time of year again – and despite feeling a bit sluggish from all the mince pies at Christmas, you need to get yourself motivated for 2012!!! Let’s write your marketing plan for next year:
SVA Premier: Dec 2011 Developing your niche
What is a niche and why do you need one? Well first off, it helps you to target specific types of businesses – use the kind of language they use, pitch services to them which they are likely to need, and show off your expertise in their field. And secondly, for the clients it allows […]
SVA Premier: Nov 2011 Price Crunch Clients – how to say NO!
No. A small word, two letters, but exceedingly powerful when used in the right way. If you don’t say it, you’ll spend your entire working life being walked all over, feeling miserable, not earning enough money to live off and constantly letting people down. “Really?” you ask. Yes, really.
SVA Premier: Oct 2011 Gut feelings not to ignore – the outsourcing version
So last month we looked at who to avoid from a client point of view… But let’s assume you’ve got that sorted out and have work coming out your ears! Who do you trust with your hard-won A* clients?