Marketing Friday: More ideas to help you succeed as a Virtual Assistant

By Caroline | 24 May, 2013 |

Here are five ideas which you can work on today – Marketing Friday – to get more business next week!

Say thank you. A range of nice presents are available to customise with your logo and also say thank you for their custom.
Remember it’s 10 times easier and 16 times cheaper to keep an existing customer than to find a new one. Concentrate on delighting your existing customers, selling to them more often and in greater quantities.
Make the process of using you as easy as possible for clients. Introduce a standard procedure when signing up new clients.
Try to automate as much of the payment process as possible by using standing Orders or prepayment via Paypal for example (most banks won’t offer merchant banking to a new VA business straight away so credit cards and direct debits are not available).
Offer a special seasonal service – e.g. holiday call answering / off site temping / Christmas card mailing.

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