How to turn website visitors into customers – conversion rate optimisation

conversion optimisation opportunity

“Hello, I’ve just been looking at your website and I’m interested in…” Do you long for more conversations like that in your quest to get more customers? As expert PAs I’m sure you wish for more opportunities to discuss your services with your website visitors. If only you could explain how you can save them […]

7 steps for successful blogging

Antonia Chitty and Erica Douglas run Ace Inspire which specialises in offering blogging tips, including a free blogging e-course.  Over to them… Lots of business owners know they should be blogging, but haven’t worked out how to make blogging a great way to bring in new customers and clients. If this sounds like you, follow […]

My blog’s not working! Common blogging problems solved

    Antonia Chitty and Erica Douglas of www.aceinspire.com share their blogging experiences with SVA…  They’re also inviting all UK virtual assistants to join their free blogging e-course too! If you have started a business blog filled with great intentions, yet a few weeks or months down the line are depressed and uninspired about blogging, […]

Free blogging course!

Fresh from the UK Virtual Assistant Conference in Surrey last week, Antonia Chitty has a fantastic course for those of you who are thinking of adding a blog to your business. Find out how to set your blog up Promote your blog Get business from blogging Create and sell products via your blog So whether […]

Boost your Company Profile via Google Places

There are many ways that a small business can raise the profile of their company website.  Some will invest both time and money in a Google AdWords campaign, some will employ an external consultant, but the majority will either undertake their own SEO activities or will simply not bother.

SVA Premier: Submitting your website to search engines

This month we’re relaunching our Virtually Sorted website as a WordPress site – essentially it will look exactly the same, but will let me update it with special offers and new content more readily, which the search engines will love!  Whilst this is great for the future search engine rankings, it does mean we need […]

Facebook Apps – killer app or death to your biz?

We’ve noticed there are quite a few “facebook page builder/sitebuilder” apps springing up…   Now as you know, I don’t do Facebook and nor am I a techie virtual assistant, but I’ve had a few complaints about these so I set our techie team on a fact finding mission…

Website tone

One of my absolute favourite Twitter follows is https://twitter.com/goodcopybadcopy Claire demonstrates week-by-week why good copy is an essential ingredient of all websites, and some amusing bloopers along the way! So along with all your special keywords and meta tags, what else should you include in your website copy?