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Virtual Assistant Directory Advertising – is it worth it?
We’ve had a few virtual assistant directory sites pop up offering advertising recently. I typed out a long response on whether I thought it was was using these on one of the Facebook groups and thought it was worth posting here too: Why not use a Virtual Assistant Directory? Over the years we’ve had VA […]
Website Cookies: Me want cookies!
Why do I need an office address as a virtual assistant?
We had a few people recently asking why they need their full mailing address as part of the SVA Approved process… There’s quite a few legal obligations which mean you MUST have a contact mailing address on your website: Why virtual assistants NEED a proper mailing address Office address alternatives So yup – you need […]
Marketing Benchmarks for virtual assistants
Virtual Assistant Marketing Stats We all know we should track our marketing – but how do we know what’s good and if we’re doing well? I’ll give you an example: I had a really good giggle recently at a social media training event… The “experts” were boasting that one of the blogs they managed “got […]
Looking with fresh eyes at your online presence
Website marketing for virtual assistants – on page effectiveness! Seth Godin’s break through book was called “The Big Red Fez” – this was perhaps the first of thousands (possibly millions by now?) of online marketing books, but the lesson it teaches is one of such simplicity that it remains a universal truth. The premise is […]
Finding blog content
Virtual Assistant Blogging A recent survey by Hubspot showed that companies who increased blogging from 3-5 posts/month to 6-8 posts/month saw their leads almost double. But how do you create fresh content which is of interest to your target market?
Time to ditch those boring stock photos!
Using photography to promote your virtual assistant business? You can’t have failed to notice the rise in visual content marketing across all social media platforms, from photos and infographics to video. The value that visual marketing can bring is vast and by not using visual content you could be giving your competitors the advantage. Still not convinced? […]
Why does my website not show up when I google “Virtual Assistant”?
So you’ve found your name, you have built your website, and eagerly await some emails… and wait… and then you google “Virtual Assistant” and all your hard work and careful design does not seem to be registering with the giant cash cow of Google. ARGGH!!!
Marketing Friday for Virtual Assistants:
Our Friday series of marketing tips for Virtual Assistants continues